Workiva AI Software and Sustainability Solution Strategy Embraces MSPs, Channel Partners

Workiva is touting an AI software partner strategy that spans Intelligent Finance, Intelligent Sustainability and Intelligent GRC solutions, according to a September 2025 presentation to Wall Street analysts.

Among the factoids to note from the presentation:

• More than 85% of Workiva's sustainability software projects are delivered by partners
• 31% of those partner-sourced deals involve multiple Workiva solutions.

The Workiva partner strategy includes global and regional consulting firms, managed services providers (MSPs), resellers, technology firms and corporate communications specialists, the presentation noted. Partners can profit from solution implementations; high-value, high-margin services; and recurring service revenues.

Workiva Touts Agentic AI At Amplify 2025 Conference

The Wall Street presentation surfaced the same week as Workiva Amplify 2025 -- the software company's annual customer and partner conference. At the event, the company touted Workiva AI -- which embeds agentic AI solutions directly into workflows. As a result, "customers now gain access to shorter reporting cycles, faster research, and more time for strategic work," the company asserted.

Early adopters include PwC, Cognizant, StoneX, McCormick, and Playa Hotels & Resort, the company added 

The AI software and partner efforts surface at a key time. Amid the generative AI hype cycle, some consulting companies are struggling to deliver AI value to end-customers, according to The Wall Street Journal. Solutions such as Workiva AI could potentially help channel partners to show ROI (return on investment) for AI efforts.

Business Performance, Sustainability Software Market Commitment and Challenges

The overall Workiva business appears to be performing well, based in the company's July 2025 quarterly earnings report.

Still, the company is facing some sustainability software market headwinds. The anecdotal evidence: Workiva Carbon experienced strong demand in late 2024, but the company saw "softer demand" in certain sustainability segments in Q2 of 2025, according to Workiva's earnings call.

The headwinds include shifting political policies, proposed regulatory changes and softer demand in certain segments," CEO Julie Iskow told analysts in July 2025.

Sustainability software remains a strategic part of of Workiva's business, bit it represents less than 15% of the company's total revenue, Iskow also said in July 2025.

Workiva's carbon accounting software is based on the company's $100 million Sustain.Life acquisition from 2024.