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E4: New EcoOnline CEO Tom Goodmanson on Building an ESG and EHS Software Platform

September 19, 2023 by Joe Panettieri

How are EHS (Environmental, Health and Safety ) and ESG (Environmental, Social and Governance) software platforms further converging? We spoke with new EcoOnline CEO Tom Goodmanson to gain some perspectives.

The podcast was recorded a few days after Goodmanson joined EcoOnline in August 2023. Two quick notes:

  1. Special thanks to Sara Freiman, executive assistant to the CEO, for lending us her Zoom account for the interview.
  2. I pronounced the company name with a short first E; the proper pronunciation is a long first E for EcoOnline.

Among the anecdotes you won't hear or see in the video: Goodmanson previously lived in Minneapolis -- which led to some great small-talk about the late, great Prince and Paisley Park.

During the recorded conversation, Goodmanson described what attracted him to the EcoOnline, going into "listen mode" at the company, and charting a course through 2024 and beyond.

The conversation focuses on such areas as:

  • 0:00 - Intros and how Goodmanson heard about the EcoOnline.
  • 0:55 - What attracted Goodmanson to the opportunity: B2B SaaS software and the opportunity to make lives better.
  • 2:42 - Goodmanson's track record building B2B software companies.
  • 4:35 - EcoOnline's focus on sustainability, ESG and employee safety: Beyond point solutions.
  • 6:15 - Goodmanson's people-first philosophy.
  • 8:03 - Goodmanson's first few days on the job - what was involved.
  • 9:42 - Looking ahead to 2024: What's next for EcoOnline -- and the EHS and ESG category of software?
  • 11:28 - Will the EHS and ESG markets evolve similarly to the CRM and ERP markets?
  • 12:02 - SaaS is more than a delivery model. Here's why.
  • 13:10 - Goodmanson's decision to join EcoOnline: A family decision.
  • 13:32 - You can reach Goodmanson through EcoOnline.com and via his LinkedIn handle.
  • 13:52 - Conclusion

RelatedSee all Sustainable Tech Partner podcasts here.

Interview Requests: Do you want to potentially share your views on the Sustainable Tech Partner podcast? Email your request to Joe Panettieri, founder of Mentore Ventures and Sustainable Tech Partner (Joe@MentoreVentures.com).

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